319 12th Avenue, Seattle, WA 98122-55504
www.flyinghouse.org
Advertising Information
Demographic Information
Circulation
Flying House Magazine . . . . . . . . . . . . . . . . . . . . . . . . . . .
40,000
Direct Mail . . . 38,000 • Retail Distribution . . . 2,000
Seattle Men's Chorus Holiday . . . . . . . . . . . . . . . . . . . . . . .
21,000
Seattle Men's Chorus Spring . . . . . . . . . . . . . . . . . . . . . . . .
7,000
Seattle Men's Chorus Summer . . . . . . . . . . . . . . . . . . . . . . .
4,000
Seattle Women's Chorus Holiday . . . . . . . . . . . . . . . . . . . . .
3,000
Seattle Women's Chorus Spring . . . . . . . . . . . . . . . . . . . . . .
3,000
Annual Auction Catalog . . . . . . . . . . . . . . . . . . . . . . . .
1,500
Just Art Auction Catalog . . . . . . . . . . . . . . . . . . . . . . . . . .
1,000
Age
18 - 24 . . . . . . . . . . . . . . . . . . .
1.6%
25 - 34 . . . . . . . . . . . . . . . . . . .
6.5%
35 - 44 . . . . . . . . . . . . . . . . . . .
20.2%
45 - 54 . . . . . . . . . . . . . . . . . . .
30.7%
55 - 64 . . . . . . . . . . . . . . . . . . .
28.7%
65 - 75+ . . . . . . . . . . . . . . . . . .
12.4%
Gender
Male . . . . . . . . . . . . . . . . . . . . .
60.0%
Female . . . . . . . . . . . . . . . . . . .
39.2%
Transgender . . . . . . . . . . . . . . .
0.8%
Household Income
>$15 - 19.9K . . . . . . . . . . . . . . .
2.4%
$20 - 39.9K . . . . . . . . . . . . . . . .
8.9%
$40 - 59.9K . . . . . . . . . . . . . . . .
15.4%
$60 - 99.9K . . . . . . . . . . . . . . . .
32.0%
$100 - 199K . . . . . . . . . . . . . . . .
34.4%
$200K+ . . . . . . . . . . . . . . . . . . .
6.8%
Self-Identification
Gay or Lesbian . . . . . . . .
49.0%
Heterosexual . . . . . . . . . .
46.4%
Bisexual / Other . . . . . . .
4.6%
SOURCE: Flying House Productions Audience Survey, October 2007.


